How to slim your brand portfolio wisely

The world’s largest consumer products companies such as Unilever and Procter & Gamble have recently announced shedding up to hundreds of brands, keeping only the strongest alive to make more profit. But when it comes to brand portfolio, is less really more? While most companies are convinced these big clean-ups result into increased firm value, … Continue reading How to slim your brand portfolio wisely

Brazil’s 2015 economic outlook: Rebalancing will not be easy

By Solange Monteiro Dramatic events in the second half of 2014 transformed the scenario at the turn of the year in Brazil into a big question mark. The fierce presidential race, the deterioration of economic indicators, and allegations of corruption at state-owned oil company Petrobras heightened the already anxious expectations about 2015. Can the course … Continue reading Brazil’s 2015 economic outlook: Rebalancing will not be easy

The Biggest Money Player In Politics Is The Fed

By Ralph Benko Washington finally shows signs of coming to grips with the importance of money to politics. This is not about mere campaign finance. Recently there was a breakthrough in bringing the money policy issue out of the shadows and to center stage … where it belongs. The real issue of money in politics … Continue reading The Biggest Money Player In Politics Is The Fed

The New Drivers of Europe’s Geopolitics

By George Friedman For the past two weeks, I have focused on the growing fragmentation of Europe. Two weeks ago, the murders in Paris prompted me to write about the fault line between Europe and the Islamic world. Last week, I wrote about the nationalism that is rising in individual European countries after the European Central … Continue reading The New Drivers of Europe’s Geopolitics

The Unsung X-Factor That Could Upend The Next Presidential Election

By Ralph Benko One, and only one, candidate, Barack Obama, caught the X-factor and improbably got himself nominated and elected, and re-elected, president.  Another improbable candidate could catch it again. What is that X-factor?  How does it upend things? Peace and personal security continued to flourish in 2014 and are likely to continue into 2015 … Continue reading The Unsung X-Factor That Could Upend The Next Presidential Election